Mercedes-Benz Geneva 2014

On the Geneva International Motor Show 2014 Mercedes-Benz presented itself in a very unique and never seen before way. The architecture was reduced to an absolute minimum by using very large high-res LED-Screens – the perfect automotive cinema!

For jangled nerves I did the media conception & direction of the films and the media show. Big screen – big fun!

Client: Daimler AG
Production: jangled nervers GmbH
Creative Direction: Prof. Thomas Hundt, Ingo Zirngibl
Conception media & direction: Marc Schleiss
Lead producer: Jakob Eckert
Art direction media: Kristian Labusga
Animation: Henning Lederer, Tobias Isakeit, Hartmut Ulmer, Jan Treskatsch
Cutter: Marcel Schulze, Dirk Stoppe
Color correction: Moritz Ripprich
Planning of media technology: Bjørn Kantereit
Music: Klangerfinder
Documentation: jangled nerves

2014 Daimler AG Eventfilm, Imagefilm, Installation